| Feature | Make (Integromat) | Zapier |
|---|---|---|
| Category | Automation & Workflows | Automation & Workflows |
| Pricing | Free tier (1,000 ops/mo) — $9/mo Core — $16/mo Pro | Free tier (100 tasks/mo) — $29.99/mo Professional |
| Best For | Power users, agencies, technical marketers | Business professionals, marketers, operations teams |
| Key Feature | Visual drag-and-drop scenario builder with complex branching logic at lower cost than Zapier | Largest app integration library (7,000+) with AI-powered Zap builder |
| Affiliate Program | Yes | Yes |
Pricing Breakdown
Make (Integromat) starts at a lower price point ($9/mo vs $29.99/mo for Zapier). That $20.99/month difference adds up to $251.88/year — meaningful for solopreneurs but negligible for teams where productivity gains matter more than subscription costs.
Who Is Each Tool For?
Make (Integromat) is built for power users, agencies, technical marketers, while Zapier targets business professionals, marketers, operations teams. If you identify more with one audience, that tool will likely feel more intuitive out of the box.
Feature Comparison
Make (Integromat)'s standout feature is visual drag-and-drop scenario builder with complex branching logic at lower cost than zapier. Zapier differentiates with largest app integration library (7,000+) with ai-powered zap builder. For automation & workflows workflows, the question is which capability removes your biggest bottleneck.
When to Choose Which
You're a power users on a tight budget
Winner: Make (Integromat) — Lower starting cost means faster payback on your investment
You need visual drag-and-drop scenario builder with complex branching
Winner: Make (Integromat) — Make (Integromat) was specifically designed around this capability
You need largest app integration library (7,000+) with ai-powered zap
Winner: Zapier — Zapier was specifically designed around this capability
The Money Question
From an ROI perspective, a automation & workflows tool that saves you 5 hours/week is worth $1000/month at a $50/hr effective rate. Both Make (Integromat) and Zapier aim to deliver that time savings — the right choice depends on where your specific workflow loses the most time.
Make (Integromat)
Free tier (1,000 ops/mo) — $9/mo Core — $16/mo Pro
Visual automation platform for building complex multi-step workflows with branching, error handling, and AI integrations.
Key Differentiator
Visual drag-and-drop scenario builder with complex branching logic at lower cost than Zapier
Zapier
Free tier (100 tasks/mo) — $29.99/mo Professional
No-code automation platform connecting 7,000+ apps with AI-powered workflow building and natural language triggers.
Key Differentiator
Largest app integration library (7,000+) with AI-powered Zap builder